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Ended auction recordThis auction ended on 8 Oct 2026, 11:00 am–2:00 pm.

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Mixed lots auction · IBC / Liquidation · Ended

Freehold commercial/studio property known as "Purple Movie Town". and Plant & Machinery of Purple Advertising Services Private Limited

Company in liquidation: Purple Advertising Services Private LimitedInsolvency professional: Rishi MurarkaBusiness asset bundleRef. AS-230A5519544DFBB3
Freehold commercial/studio property known as "Purple Movie Town". and Plant & Machinery of Purple Advertising Services Private Limited — image 1View full size ↗
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Sale asset information

Asset details

AS-230A5519544DFBB3

Sale of the assets of the Corporate debtor “Slump Sale (as advised by the SCC) under regulation 32 (b) of the IBBI Liquidation Process Regulation 2016”, (comprising of Land & Building, Plant & Machinery, Securities & Financial Assets) strictly on “As is where is basis”, “As is what is basis”, “Whatever there is basis” and “Without any recourse basis” of M/s. Purple Advertising Services Private Limited. (In Liquidation) (the “Company”) under the provisions of the Insolvency and Bankruptcy Code (IBC), 2016 and the Insolvency and Bankruptcy Board of India (Liquidation Process) Regulations, 2016.

Asset category
Mixed lots
Asset type
Business asset bundle
Sale process
The Assets in a Slump Sale
Asset locations
Kolkata, West Bengal
Company in liquidation
Purple Advertising Services Private Limited
Insolvency professional
Rishi Murarka
CIN
U74300WB2008PTC127335
Asset 1
Freehold commercial/studio property known as "Purple Movie Town". · Land & Building
Asset 2
Plant & Machinery · Other
Asset 3
Securities and Financial Assets · Financial Assets
Important dates

Auction schedule

01Inspection12 Sept 2026, 11:00 am – 4 Oct 2026, 5:00 pm
02EMD deadline5 Oct 2026, 5:00 pm
03Auction8 Oct 2026, 11:00 am–2:00 pm
04Payment opens13 Sept 2026, 11:00 am
05Qualification opens11 Sept 2026, 9:01 pm
06Qualification deadline5 Oct 2026, 5:00 pm
All times are in Indian Standard Time (IST). Confirm any changes in the official notice.
Bidding information

Auction rules

Bid increment
₹5 lakh
Extension rule
A valid bid received in the final 5 minutes extends the auction by 5 minutes.
Research record

Auction record

1 auction

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  1. Ended
    8 Oct 2026, 11:00 am–2:00 pmReserve price ₹13.75 Cr
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